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  • half•alive Announces New Album “Persona”, Shares New Song “Sophie's House”

  • Long Beach-based alt-pop trio half·alive, consisting of Josh Taylor (vocals/guitar), Brett Kramer (drums) and J. Tyler Johnson (bass), has announced their upcoming third studio album “Persona” will be released on November 15, 2024 via Virgin Music Group.


    The album comprises a 11-track, which they worked with producer Tommy King.

    The band lead singer Josh Taylor said of the album. “When starting the writing process for this album, we intentionally kept things broad, painting with a wide brush. As we developed ‘Sophie’s House’, an idea emerged that we kept throughout the entire record- to boil every song down to its most essential elements.”

    From the album, the trio released the first single called “Sophie's House” on September 19, 2024.
    The track was written by Brett Kramer, Emma Rosen, J Tyler Johnson, Joshua Taylor, Matt Castellenos, and Tommy King.
    The accompanying music video is Inspired by musicals “West Side Story” and showcases captivating choreography set against the expansive background of Los Angeles. Directed by Josh Taylor.
  • Josh Taylor said of the song, “Lyrically the song explores the years of life that feel the most free- under your parent’s roof, summer break from high school.. autonomy before any real responsibility kicks in. It’s in that time that we don’t recognize how much freedom there is until it’s gone and we’re reflecting on it; as written in the lyric 'wish that I could see I’m having the time of my life when I’m having the time of my life'. While the song doesn’t just bask in nostalgia, it begs the question: Can you turn nostalgia of the past into a wonder for the present?”


  • source : Apple Music
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